BLUE OCEAN STRATEGY | SHIFT | LEADERSHIP
TOOLS AND FRAMEWORKS
Chan Kim and Renée Mauborgne have created a comprehensive set of analytic tools and frameworks to create blue oceans of new market space.
Learn how to put these practical market-creating tools into practice to move from red ocean of competition to blue oceans of new market space and to do so in a way that people own and drive the process.
BLUE OCEAN STRATEGY & SHIFT TOOLS
Discover each of the tools and learn HOW to put them into practice.
Red Ocean Vs Blue Ocean Strategy
Three Tiers of Noncustomers
PMS Map
Three Components of a Blue Ocean Shift
Value Innovation
Six Paths Framework
Price Corridor of the Mass
Three Components of Humanness
Strategy Canvas
Four Actions Framework
Sequence of Creating a Blue ocean
Four Hurdles to Strategy Execution
Buyer Utility Map
ERRC Grid
Five Steps to a Blue Ocean Shift
Fair Process
BLUE OCEAN LEADERSHIP
Unlock the ocean of unrealized talent and energy in your organization.
Tipping Point Leadership
Cost of Disengaged Employees
Blue Ocean Leadership Vs Conventional Leadership
Leadership Canvas
Leadership Grid
THE BLUE OCEAN STRATEGY PRACTITIONER PROGRAM
Join the ranks of blue ocean strategy practitioners with our globally recognized program
Learn how to put blue ocean theory and its tools and frameworks into practice in just 5 weeks with our interactive, expert-led program.