极速赛车一分钟开奖记录官网|极速赛车168开奖直播结果-168开奖网极速赛车历史记录

“This book will become a business classic.”

— Jake Cohen, Senior Associate Dean at the MIT Sloan School of Management

Out Now!

An Alternative Path to Growth Where Business and Society Can Thrive Together

Professors Kim and Mauborgne

Disruption dominates innovation theory and practice. But disruption, for all its power, is destructive—displacing jobs, companies, and even entire industries.

Now, the #1 global bestselling authors of Blue Ocean Strategy , Chan Kim and Renée Mauborgne reveal another way to innovate and grow.

They call this new approach, nondisruptive creation , which is free from the destructive displacement that happens when innovators set out to disrupt.

Beyond Disruption is out now!

Available wherever books are sold

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“Beyond Disruption will be the innovation playbook for decades to come.”

—Warren Tuttle , a board member of the United States Intellectual Property Alliance.

“Chan Kim and Renée Mauborgne once again have written an agenda-setting book. A must-read for executives, policymakers and students alike.”

—Craig Hatkoff, Co-founder of the Tribeca Film Festival, Co-founder of the Disruptor Awards

FROM BLUE OCEAN STRATEGY TO NONDISRUPTIVE CREATION

Discover how Chan Kim and Renée Mauborgne’s research in blue ocean led them to discover the missing half of innovation beyond disruption.

1分钟极速赛车官网开奖结果 WHAT IS NONDISRUPTIVE CREATION?

Nondisruptive creation is a path to new industries, new jobs, and profitable growth but without the pain of shuttered companies, hurt communities, or lost jobs of disruption in its wake. It’s a path beyond disruption, where business and society can thrive together.

It’s time to dispel the myth that innovation must be disruptive. Nondisruptive creation is an alternative path to growth that expands our understanding about where real opportunities reside.

The book offers an enlightened strategy for addressing the unmet needs of the 21st century which will lead imaginative thinkers to approach business with a whole new perspective.”

—Alan Patricof, Founder and Chairman of Primetime Partners, Chairman Emeritus of Greycroft Llc and Founder of Apax Partners

What is Blue Ocean Strategy?

WHAT IS BLUE OCEAN STRATEGY?

The market universe is composed of two types of oceans: red oceans and blue oceans . Learn what separates them and why understanding the difference can transform your organization.

WHAT IS BLUE OCEAN STRATEGY?

what is blue ocean strategy

The market universe is composed of two types of oceans: red oceans and blue oceans . Learn what separates them and why understanding the difference can transform your organization.

HOW TO SHIFT FROM RED OCEANS TO BLUE OCEANS?

To successfully shift from red oceans of bloody competition to blue oceans of new market space depends on three key components. Learn what they are and how to implement them.

what is blue ocean strategy

HOW TO SHIFT FROM RED OCEANS TO BLUE OCEANS?

what is blue ocean strategy

To successfully shift from red oceans of bloody competition to blue oceans of new market space depends on three key components. Learn what they are and how to implement them.

BE INSPIRED

Get the seminal books that challenged everything we knew about strategy and its execution

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More than 4 million copies sold worldwide
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A bestseller across five continents
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Translated into 47 languages
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One of the bestselling business books of the century – Financial Times
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New York Times bestseller
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#1 Wall Street Journal bestseller
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USA Today bestseller
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Los Angeles Times bestseller
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Winner of the Best Strategy and Leadership book 2017

MEET THE AUTHORS

#1 Management Thinkers in the World

Chan Kim and Renée Mauborgne

are the authors of the New York Times Bestseller Blue Ocean Shift and the 4 million copy global bestseller Blue Ocean Strategy . In 2023, they were chosen as two of the four leading thinkers in the 100 years of Harvard Business Review’s publication. In 2019, they were named the #1 Management Thinkers in the World by Thinkers50.

Get the seminal books that challenged everything we knew about strategy and its execution

N
More than 4 million copies sold worldwide
N
A bestseller across five continents
N
Translated into 47 languages
N
One of the bestselling business books of the century – Financial Times
N
New York Times bestseller
N
#1 Wall Street Journal bestseller
N
USA Today bestseller
N
Los Angeles Times bestseller
N
Winner of the Best Strategy and Leadership book 2017
blue ocean strategy tools frameworks

极速赛车开奖官网开奖直播、一分钟极速赛车新版官网 BLUE OCEAN TOOLS AND FRAMEWORKS

Learn how to put these practical market-creating tools into practice to move from red ocean of competition to blue oceans of new market space and to do so in a way that people own and drive the process.

THE BLUE OCEAN ONLINE COURSE UPDATED

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Learn the essentials of blue ocean strategy and shift created by #1 Management Thinkers in the World.

For anyone tired of competing head-to-head and wanting to seize new growth.

TEACH BLUE OCEAN CASES

Blue ocean pedagogical materials, used in nearly 3 ,000 universities and in almost every country in the world, go beyond the standard case-based method.

Check out our wealth of cases and teaching materials to teach blue ocean concepts in your class.

teaching materials cases
teaching materials cases

TEACH BLUE OCEAN CASES

Blue ocean pedagogical materials, used in nearly 3 ,000 universities and in almost every country in the world, go beyond the standard case-based method.

Check out our wealth of cases and teaching materials to teach blue ocean concepts in your class.

blue ocean blog

BLUE OCEAN BLOG

Find out how blue ocean tools can transform individuals, organizations, and nations all around the world. Read the latest thought leadership articles from Chan Kim and Renée Mauborgne.

blue ocean blog

BLUE OCEAN BLOG

Find out how blue ocean tools can transform individuals, organizations, and nations all around the world. Read the latest thought leadership articles from Chan Kim and Renée Mauborgne.